{"product_id":"milani-color-fetish-matte-lipstick-in-430-secret","title":"Milani Color Fetish Matte Lipstick in 430 Secret","description":"\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eMilani Color Fetish Matte Lipstick in 430 Secret\u003c\/b\u003e is a sophisticated, \"moody\" neutral that leans into the deeper side of the nude-berry family. It is designed for those who want a natural look with a bit more mystery and depth.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eShade Profile: 430 Secret\u003c\/b\u003e\u003c\/p\u003e\n\u003cul style=\"margin-top: 0in;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list .5in;\"\u003e\n\u003cb\u003eThe Color:\u003c\/b\u003e This is a \u003cb\u003emedium-deep, cool-toned mauve-brown\u003c\/b\u003e. It is a \"greige-adjacent\" shade, meaning it has a sophisticated blend of grey, beige, and purple. It is much cooler and \"ashier\" than the warm, caramel tones of \u003ci\u003e420 Tease\u003c\/i\u003e.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l1 level1 lfo1; tab-stops: list .5in;\"\u003e\n\u003cb\u003eThe Finish:\u003c\/b\u003e A \u003cb\u003evelvet matte\u003c\/b\u003e. The soft-focus finish is perfect for this type of \"muted\" color, as it gives the mauve-brown tones a modern, \"editorial\" look that is very on-trend.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003eKey Formula Benefits\u003c\/b\u003e\u003c\/p\u003e\n\u003cul style=\"margin-top: 0in;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list .5in;\"\u003e\n\u003cb\u003eHydration with Hyaluronic Acid:\u003c\/b\u003e Despite the deep, matte pigment, the formula is designed to be ultra-comfortable. The hyaluronic acid helps keep the lips feeling soft and prevents the \"ashy\" tones from looking dry or flat.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list .5in;\"\u003e\n\u003cb\u003eOpaque Coverage:\u003c\/b\u003e It provides full color payoff in one swipe. This is essential for a cool mauve like \u003ci\u003eSecret\u003c\/i\u003e, as it ensures the color looks intentional and doesn't pull too much of your natural lip redness through.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list .5in;\"\u003e\n\u003cb\u003eLong-Wear Comfort:\u003c\/b\u003e It has a lightweight, \"second-skin\" feel that stays in place without feathering or migrating.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Luckychoices88 LLC","offers":[{"title":"Default Title","offer_id":45262525628463,"sku":null,"price":9.88,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0597\/5867\/3967\/files\/LLS176_ColorFetishMatte_430_PDP_1.webp?v=1777482463","url":"https:\/\/luckychoices88.com\/products\/milani-color-fetish-matte-lipstick-in-430-secret","provider":"Luckychoices88 LLC","version":"1.0","type":"link"}